STARLUXE

ABOUT

Gc SMART LUXURY
Gc represents a perfect, unique fusion of timeless fashion and quality Swiss watch making. Each timepiece is an expression in luxurious sophisticated aesthetics and refined European design. Smart Luxury is the exxence of the brand - an intelligent way to embody luxuty. Gc offers substance, value and fine craftsmanship to fulfil dreams of self-expression and success reflecting personal achievement. Gc stands for people who are successful, are proud of it and feel good about themselves.

THE MAKING OF Gc CHIC
The heartbeat of each Gc watch is a Swiss precision movement - in special and limited mechanical editions. Gc timepieces are assembled and controlled in Switzerland using the finest quality materials. Uncompromising attention to detail is evident in Gc signatures such as textured dials, engraved case backs, embossed ‘Gc’ logo crowns, sapphire crystals and safety deployment buckles. Luxurious features, such as hand applied indices, carbon fiber details and sumptuous Italian leather straps, further express individual desires. All these elements as well as the unique combination of colors and materials, create the distinctive contemporary Gc designs. These timepieces grace the wearer with an elegant presence and the inherent confidence of quality and style.

THE Gc DREAM
Gc is the story of one man’s dream: Pail Marciano, founder of the GUESS fashion and lifestyle empire, an entrepreneur who aspired to greatness and made his dream come true but is never satisfied and always looking for the next challenge. The Gc brand values reflect Paul Marciano’s personal attitude and lifestyle. He founded gc siht ambition to creat a Swiss Made watch brand for people like himself who aspire to a sophisticated standard of living. Official spokesperson for the brand, Paul Marciano continues to be the brand’s inspiration and is active in every aspect of its development and in the design of every timepiece.